CZECH DREAM
Two students from the Czech Film Academy commission a leading advertising agency to organize a huge campaign for the opening of a new supermarket named Czech Dream. The supermarket however does not exist and is not meant to. The advertising campaign includes radio and television ads, posters, flyers with photos of fake Czech Dream products, a promotional song, an internet site, and ads in newspapers and magazines. Will people believe in it and show up for the grand opening?
Full Crew(15 credits)
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THE VISUAL DECONSTRUCTION
A bespoke vision agent's reading of the design language behind Czech Dream's key art.
“The movie poster features a red background with a blue and white cloud-like shape in the center. The words "czech dream" are written in white inside the blue cl”
THE NEIGHBORHOOD
Neighboring films in the catalog's similarity graph.